Makeup that's good for your skin and planet
OUR SUSTAINABILITY EFFORTS
It's all about the small actions. From our formulas to our packaging, sustainability is part of every decision we make. Our goal is to thoughtfully create high performing beauty essentials that are kind to our skin and the planet.
1. Formulation & Ingredient Sourcing
The Miracle Green Metal
2. Primary Packaging
Our containers are made from recycled aluminum, one of the most sustainable building materials in the world, due to its ability to be recycled and reused infinitely without losing its properties.
In fact, about 75% of all aluminum ever produced in the world is still in use today, therefore, reducing packaging waste in landfills.
Reduce • Reuse • Recycle
3. Minimal, upcycled packaging
We minimize and reduce excess packaging whenever possible. Our product cartons, shipping boxes, and filler material are recyclable and biodegradable.
4. Carbon Neutral Certified
We measured and offset all our carbon emissions by funding reforestation, farm power, and landfill gas capture to remove carbon from the environment. We will continue this mission every year.
OUR COMMITMENT TO A GREENER PLANET
We will continue to consciously develop products that genuinely add value to your beauty routine, without comprimising on performance, people, or the planet.
We will continue to evaluate, research, and improve sustainable practices in all business areas to minimize waste and footprint to leave a cleaner, greener planet for our future generation.